CLIENT CASE STUDY:
Better Health Pharmacy
Olyphant, PA
Industry:
Pharmacy
Client Profile
Better Health Pharmacy in Olyphant is a community-focused pharmacy owned by Eric Pusey, dedicated to providing personalized care and reliable prescription services. Led by pharmacist Eric Pusey, the pharmacy offers a full range of solutions, including medication management, immunizations, and over-the-counter health products. With a strong commitment to convenience and patient support, the team prioritizes accessible, friendly service tailored to each individual’s needs.
Execution & Deliverables
Market Share Consulting partnered with Better Health Pharmacy & Wellness to strengthen brand identity, increase local visibility, and position the pharmacy as a trusted healthcare provider in Olyphant, PA and surrounding communities.
We developed a cohesive brand presence across all channels to build recognition and trust. A key focus was improving search visibility and digital performance, helping the pharmacy compete more effectively and attract qualified local traffic.
Our team implemented an integrated marketing approach that included website development, content creation, and social media management to engage the community and promote services. We also executed a mix of digital and traditional marketing initiatives including but not limited to events and partnership support to maintain consistent brand awareness and support long-term growth.
Marketing Support & Capabilities
· Brand development
· Marketing strategy
· Website development
· Exterior & Interior Signage
· Printed materials
· Direct Mail & In-House pharmacy bag inserts
· Digital and social media management
Through a combination of branding, improved digital visibility, and community-focused marketing, Better Health Pharmacy & Wellness has strengthened its position in the market and continues to be a trusted local healthcare destination.
Customer Testimonial
Bethany and Brittany at Market Share Consulting have far exceeded my expectations and have provided Better Health Pharmacy with a full range marketing and social media exposure that is unmatched. Thank you so much for yours many years of wonderful service!
Eric Pusey, Pharmacist and Owner
Better Health Pharmacy